...is to get its web pages frequently updated with new content.
This helps your site attract more visitors. Adding new articles and posts keeps them visiting your site each day. (I suggest you review the training on articles at theTRAFFICplan)
Just remember that fresh content is not about re-editing old content. It is mainly about adding new content to a site.
By adding more dynamic content to a web page, you help ensure it gets higher page ranks and is more likely to be crawled by search engine spiders.
This also means more chances to be ranked well under search engines as a site has a big catalog of relevant content.
People love to get the latest information and your fresh content quenches their thirst on their favorite topics.
This helps us build authority and trust among visitors and can result in more backlinks!
In other words, more and more sites will be willing to link with your website/blog.
Moreover, updated pages create additional mini webs.
Larry G Potter
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